• Hi everyone,

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Royal Enfield sells more bikes than Harley globally

ray_ray

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According to The Times of India, Royal Enfield sold just over 300,000 bikes globally, compared to Harley's 267,000.

Discussions of quality aside, Royal Enfield's bikes are a bargain - especially in their native land, where consumers can expect to drop a mere 93,000 to 150,000 rupees ($1,500 to $2,500 USD) on a Royal Enfield bike. We all know what Harleys cost, and given the per capita income in India, the affordability factor looms large.

India's notoriously poor and clogged roadways and population density make motorcycles a far more mainstream form of transportation. In fact, India is the world's second largest producer of motorcycles, and motorcycles (and motortrikes) outnumber cars 5 to 1.


Royal Enfield's turnaround - a rapid one at that, with over 40 percent of that increase coming from sales between 2013 and 2014 - can at least in part be attributed to parent company, Eicher Motors. Managing director Siddhartha Lal has said that his ambition is to see Royal Enfield dominate the mid-size bike market in the U.S., and went so far as to hire former H-D head of global sales and customer service Rod Copes to oversee Royal Enfield's efforts here in the States.

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40% increase in one yr is over the top with these types of numbers ... First, you gotta have all the materials on hand to build the parts, then you gotta build the parts. Then put the parts together. No easy feat ... These processes have doomed more than 1 company when they were expanding their product line and sells numbers because they could not keep up with demand.

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SP quietly sheds a tear over these numbers and the future butter he imagines on his plate ...

I'll be on the look-out for one of these bikes here, but again, no city-boy here cuts the odds of me seeing one ...

royal.jpg
 
Here's a few words on Eicher ... Again the bike company is backed by a big daddy auto company...

Eicher Motors Limited (EML) (BSE: 505200, NSE: EICHERMOT) incorporated in 1982, is an Indian automaker company based in Gurgaon, India. Eicher Motors Limited (EML) is the flagship company of the Eicher Group, which was a catalyst in the green revolution in India with the production of India’s first agricultural tractor in 1959. EML is now a leading player in the Indian automotive space. Its 50-50 joint venture with the Volvo group, VE Commercial Vehicles Limited, designs, manufactures and markets reliable, fuel-efficient trucks and buses; and is leading the path in driving modernization in commercial transportation in India and other developing markets. Eicher Motors also owns the iconic Royal Enfield motorcycle business, which leads the premium motorcycle segment in India.

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You guys probably don't remember it, but a few decades back when it did not really exist as today, there was talk of a global economy ... Its here..

I could drive this truck.
1024px-Eicher_Terra16_Goa_Ind_2_2013_crop.jpg
 
I heard about them being made in india now, there's a show in the uk atm with guy martin, bloke who races the tt, he's filmed over there riding what I think is a royal enfield 500cc, with a population the size of a billion people I'm not surprised people ride bikes instead, just google dehli traffic jam for an example
 
I've seen a few running of the cruiser models around here. Kinda cool bikes.

royal-enfield-4a.jpg


But I'd like to see the GT model, that one is pretty cool and looks like fun to mod.

royal-enfield-continental-gt-images-hd.jpg


And hey, Harley...

Royal-Enfield-700cc-hd-wallpapers.jpg
 
I have to question the validity of the data. In order to have sold 300k bikes, their sales would have to have nearly DOUBLED (176k last year according the link in post #1). I find this highly unlikely. Especially in a moderate market. Some mfgs are seeing decent growth (Ducati, KTM for example), but DOUBLE?
 
The Sport is very much like my red Ducati Sport. I read a review that said was heavy and down on power but I do like the looks. They seem to have added some nice detailing too with the saddle that sort of mimics a 70s Moto Morini and then black cylinders and shortened stock fenders. Rear sets, Ohlins rear shock maybe?, clip ons....
 
A set of OZ wheels in black dropped 25+ lbs off my bike. Maybe the hanger for the pipe and those rear set backing plates could be removed/replaced with lighter as well as a lighter pipe maybe. I'm sure you could punch out that motor and do some headwork :thumbsup:
 
Now imagine these bikes with a Husqvarna emblem. That's the wave of the future according to the new owners.
 
Had a 750 years ago that had "Indian" on the side of it. I think it was a 1958 and man was it a rat.
I would like the new one for back an fourth to work.
 
man if you could get one to really run WHAT A SLEEPER i knew a guy who had a old Bonneville that was over 850cc he said it was crazy fun:thumbsup::thumbsup: sure miss him[rip]
 
I agree. Rather have a sleeper and something unique than what everybody else runs. Used to love smoking Honda 750s and more on my 400f with a 492 kit.
 
The Indian Motorcycles will out sell the Harleys soon. The Indian is a quality built bike from what I have read. If Indian ever offered there inline four from the 20'/30's I'd but two.
 
Other than the Royal Enfield and Triumph the classic look bikes don't sell well. The Kawasaki W650 looked great and so did the retro Honda, could be the prices.
 
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