from a long time Husky Fan, rider, racer, and collector...
for a company to buy out a brand name for the plain and simple fact of making money off it, isnt a new thing... Maico, Bultaco, Husaberg, Husqvarna, Harley, Enfield, Hendersen, Indian just to name a few..
all were at one time, awesome motorcycles, with great reputations for power, reliablity, ect..and most of all customer service..riders won on these bikes..do to skill, class, and a little luck...the bike was only a tool that took them accross the line.
they all had issues, but if you wanted say the best enduro machine..you got a Husky,, the best trials machine..Bultaco, and so on...
so...
large money based companies buy these names, for one reason...to take advantage of the history that these bikes had, and play on the memories that some of us had on these bikes..
but every single one that i listed, missed one thing...the guy that rode them, raced them, and like use,,loved those old bikes..
and when we buy the bike, that has the name painted, cast, engraved or stuck on the tank, we expect it to have the same reliablity, and same craftmanship that the original company was known for...
and usually they dont...
BMW is no different then any of the others..they want to sell a motorcycle {they} made , with a known logo..they could care less about a 25 year old motorcycle that they have no interest in..only the reputation that it built.
id bet that within the next few years, the Huskys you see at the dealers, will be a thing of the past, and BMW,s bike will have the gunsight logo pasted all over it.
they will likely push the Non BMW bikes off a cliff so to speak..
i give it 5 more years, and BMW will sell off the rights to Husqvarna to another interest.
its all about one thing....money..
they only reason youy see new Husky owners that have never thought about the Gunsight...and the ONLY reason,...value...
right now, you can get a year old Husky for less then 4 grand, cheaper if you shop around with cash...you cant get a clapped out KTM or YZF for that..
they are a bargin...and for a reason...
when a Husaberg is costing close to 10 grand, a new Beta 7 to 8 grand..and the KTM,s fetching close to 9 grand...its easy to see them wanting a bike for half that.
Cagiva did the same thing when they made the Husky name its own,,basicly took the Gunsite, and pasted it on the Cagiva 2 strokes. and the only thing they changed on the thumpers was an elephent logo on the cases...and they got smart with the electrical issues...
look at ATK...they buy out these old companys and paste ATK decals all over them...
VOR,s and Cannondales. are now,..ATK..
Scorpa???thats a yamaha...gasgas thumpers??thats a yamaha...
what it all boils down to....get over whats pasted on the tank...and look at the the big picture.... buy a bike that you like, get over the brand name,..look at a motorcycle that will do what you want it to, with a company that will stand behind what it sells..
and knows that to make real money over many years, you have to care or at least look like you care about the people that feed you...US. the end user....
BMW could really care less about all us hard core dirt bikers, they never have,,,and likely never will.
you dont have to like it, or agree with it....thats just how i see it..
notice i didnt say anything about the Japanese bikes...though i dont care for them, they figured this whole thing back in the 1970,s, lots of bikes, lots of parts, spend money on racers, and give the best dealer, customer support you can,,,and they will keep coming back year after year..